Hivestack, an independent marketing technology company based in Montreal, has launched nationwide operations in Brazil, according to a press release. Hivestack operates an eponymous software platform for DOOH streamlining and operations along with support and solutioning for programmatic DOOH campaigns. Clients include Clear Channel Brasil. Hivestack has partnered with media buyer Matterkind Brasil to launch campaigns and aims to leverage Brazil's large OOH market, which accounts for 30% of global OOH ad spend, according to the release. "We are excited to announce our Brazil market launch to accelerate the adoption of programmatic DOOH across Latin America," Andreas Soupliotis, CEO and founder of Hivestack, said in the release. "We've already seen incredible success in other markets across the region and look forward to utilizing our full stack platform to drive growth in this new market."

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